Home Business PR tactics for 2023

PR tactics for 2023

by The 100 Companies

Three trends and three tried-and-true tactics to incorporate in 2023 public relations plans. 

Trends: 

1. Creator marketing continues to boom.

2. More virtual and augmented reality platforms seem to be growing. 

3. Video is still on top. 

Tried and true: 

1. Crisis communication plans ensure no one is caught flat-footed when a crisis strikes.

2. A media training introduces the newest spokesperson to the local and national media marketplace, or fine-tunes the most seasoned speaker’s tics and pitfalls. 

3. Inclusive, authentic and professional content matters. Update those photo banks, b-roll footage galleries and social media graphics. 

Learn more about how and why to implement these tactics.

– Kelsey Fiedler, The Alaska 100

You may also like

Leave a Comment

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

The SWFL 100