President, C2 Communications
Cyndee Woolley, APR
Woolley has spent her career consulting in public relations, social media, email marketing, and community outreach strategies. She is also the author of Building Brand [You], which has been incorporated into the MBA program at Hodges University and is available for purchase on Amazon.com. Additionally, she has led training initiatives in social media and public relations training programs in local markets and on national platforms.
She is known for being “up to something” because of her community involvement, where she organizes the annual Farm City BBQ, a SWFL tradition that attracts nearly 3,000 business and agricultural leaders. She is also the founder of the League of Courageous Women, a team of courageous professionals inspired to create a stronger community. Woolley is a graduate of the 2009 class of Leadership Bonita and the 2012 class of Leadership Collier.
For her leadership and community involvement, Woolley was named among the 2012 40 Under 40 by Gulfshore Business Magazine; 2011 40 Under 40 for Gulf Coast Business Review; as well as 2018 Naples Chamber Chairman’s Award In 2018, she began her service on as a director on the Advisory Board for the Leadership Collier Foundation™.
Woolley has a beautiful young daughter. When she isn’t taking her to dance, they are exploring new cultures through cooking and travel.
VICE PRESIDENT, C2 COMMUNICATIONS
Throughout her 30-year career, Stephanie Spell has distinguished herself as a leader and community advocate. As Chief of Community Engagement in the law enforcement industry, she has developed a platform of unique community relationships and interaction that has brought international recognition to the agency for her innovation, agency branding, trust building, and reputation management abilities.
With a passion for improving the community, Spell has provided strategic leadership and communications guidance for many non-profit organizations. She is currently serving as the Chair of the Leadership Collier Foundation, a board member on the League of Courageous Women and Youth Haven.
Perhaps most recognized for her calm, honest and witty messages to a community in crises during and after Hurricane Irma, Spell is an adjunct professor at Barry University and is an avid outdoorswoman who enjoys fly-fishing and sporting clays. Additionally, Spell is the co-author of “The People’s Commissioner Donna Fiala”, published by The Seymour Agency, 2017).
CEO, David Lawrence Center
Scott Burgess joined David Lawrence Center as the Chief Executive Officer in January 2014. As CEO, he works closely with the David Lawrence Center Board of Directors and is responsible for the overall management of center operations and development. He provides administrative, clinical and financial direction to the Executive Management Team at the discretion of the Board of Directors.
Burgess comes to DLC after an illustrious 21-year career with Alexian Brothers Center for Mental Health – an arm of Alexian Brothers Health System a large multi-hospital healthcare network – in Arlington Heights, Illinois. He began working for the mental health center as an entry level vocational counselor where he progressed to Executive Director – a position he held for five years. During his tenure with the organization he also served as the Manager of Aftercare Services, Director of Program Services and Director of Research. As such, he is a proven clinician with experience working with children, adolescent and adult populations and is a highly recognized supervisor, manager and leader with deep knowledge of community mental health and integrated healthcare.
Burgess earned his Bachelor of Science degree in Psychology from Illinois State University; his Master of Arts degree in counseling psychology from Concordia University; a certification in Clinical Research Trials from the University of Chicago; and in 2016 attended Harvard Business School’s Executive Education program. He is a Licensed Clinical Professional Counselor (LCPC).
Passionate about effective policy for those struggling with mental illness, Burgess co-authored legislation that became law in Illinois to develop its first ever five year statewide mental health strategic plan (2013-2018). Recognized as a leader in mental health treatment, he was appointed as a member of the Governor’s Task Force to develop the state road map for improved care which was completed and ratified in early 2013.
Burgess currently serves as the Chair of Circuit 20 Regional Council for the Central Florida Behavioral Health Network, a member of the Executive Committee of the Board of Directors for the Florida Council for Behavioral Health, Co-chair of the Engagement Committee for Healthways Blue Zones Project and Board Member for the Greater Naples Chamber of Commerce.
In addition to his professional interests, Burgess enjoys sending time with his wife and three children and volunteering as a youth coach and at church.
EXECUTIVE DIRECTOR, PATHWAYS EARLY EDUCATION CENTER OF IMMOKALEE
Nearly 20 years ago, Beth Hatch’s career began as an Exceptional Student Education Teacher for Collier County Public Schools, working in the migrant farming community of Immokalee and in East Naples. She has honed her skills in early childhood development, early learning center program development and expansion, as well as the non-profit leadership skills of strategic planning, budget and finance.
Prior to joining Pathways she was the Strategic Initiatives Coordinator for the Naples Children & Education Foundation, founders of the Naples Winter Wine Festival. From 2002 to 2012 Beth was also the Director of the Early Childhood Program at the Greater Naples YMCA.
She currently serves on several advisory councils & committees; including Florida Southwestern University advisory board, Bascom Palmer Eye Institute’s Community Council, Healthy Start’s Exposed Newborn committee, Southwest Florida Community Foundation’s Future Makers, and is the facilitator of the Developmental Screening Group and on the management team for Future Ready Collier.
Public Sector Solutions Manager, Waste Management
Since 2011, Kissinger has been an environmental thought leader in the Southwest Florida region. Working closely with local municipalities, Ms. Kissinger helps foster relationships to advance Waste Management’s “ThinkGreen” message to encourage clean recycling efforts.
As an active leader in the community, Ms. Kissinger is the Immediate Past President of the Charlotte County Economic Development Partnership, serves on the Charlotte Chamber of Commerce Government Affairs Committee and is on the executive board for the Collier County Farm City BBQ and Big Green Egg Fest. She is a proud Rotarian, serving a variety of leadership positions in her club and is a member of its Foundation Board of Trustees. She is a board member of Recycle Florida Today, serves on the Legislative Committee of the Florida Chapter of the National Waste & Recycling Association, and is active in many industry groups. She is a graduate of Leadership Florida, Leadership Charlotte, Leadership Collier, and Leadership Bonita.
In her previous role as Executive Vice President for the Bonita Springs Area Chamber of Commerce, she developed extensive relationships within the community while facilitating the Leadership Bonita program. Kissinger’s resume also includes Lead Trainer for the State of Florida/Children’s Network of Southwest Florida prior to that.
Kissinger holds a Bachelor of Science Degree in Sociology from Montana State University but has married into the Gator Nation and spends much of college football season in Gainesville watching the University of Florida games.
COMMUNICATIONS SPECIALIST, C2 COMMUNICATIONS
Michelle works directly with clients to implement integrated communications and marketing projects including media relations, community education and outreach, social media campaigns and marketing projects. She is also skilled in event management, offering innovative solutions to plan board retreats, fundraising events, and golf tournaments.
As a young professional, Michelle has established herself as a leader, with service on the board of directors for the Gulf Coast Chapter of the Public Relations Society of America (PRSA), the Florida Public Relations Society (FPRA), the Bonita Springs Chamber, and Order of Omega. Additionally, she has volunteered for Susan G. Komen, participating in annual events like the Race for the Cure and Stiletto Sprint.
A Florida native, Michelle grew up in Fort Lauderdale and earned her bachelor’s degree in marketing and public relations from Florida Gulf Coast University (FGCU). She and her husband are passionately involved in the community to improve the area for their growing family. When not working she enjoys time with family and friends, cooking and baking and volunteering for Living Word Family Church.
Communications Coordinator, C2 Communications
Patricia Mills works on a broad spectrum of client projects, social media campaigns and digital communications, community education and outreach, and content marketing.
Patricia holds a dual bachelor’s degree in International Public Relations and Political Science at University of North Carolina at Charlotte. While at UNCC Patricia was a two-time Mentoring Award winner, presenter at the Second annual Global Research Conference, and intern for the Center for Global Public Relations. Patricia holds The Epley Certificate in International Public Relations and specialized in Russian language.
Prior to joining C2 Communications, Patricia worked with NPR member station in Kentucky as development and membership coordinator. In this role she was responsible for fundraising, volunteer coordination, marketing to membership, branding, and event coordination. Patricia also worked in writing and public relations for various NASCAR based entities based out of the Charlotte area of North Carolina. With a passion for politics, Mills also has experience on local and national political campaigns as writer, canvasser, and social media content development.
Patricia is a mother of two who enjoys playing tennis, watching sports, and reading. Returning to Naples after growing her family, she is proud to return to her hometown.
DIGITAL SPECIALIST, C2 COMMUNICATIONS
Katie focuses her efforts on developing and implementing digital marketing digital marketing strategies that include social media management, email marketing, as well as content creation and management of websites.
Katie is a graduate of the University of Florida where she studied sports management and business administration. She worked for the University of Florida in the ticket sales department and also as a marketing team member for the Houston Astros. She also brings with her leadership development experience from Townsend Consulting Group.
She serves on the board for the Women’s Community Club of Fort Myers as well as the Women’s Junior League of Fort Myers. An Alumni of Alpha Chi Omega, Katie served as the Facility Operations Adviser in 2015-2016, and now serves as the Risk Management Advisor for the local chapter at Florida Gulf Coast University.
Jessica Guth, a Naples, FL native, joins The SWFL 100 as a contributing columnist and photographer.
Guth holds a Bachelor of Science in Legal Studies and is in the Masters program at Hodges University. Guth is currently a Florida Registered Paralegal with a local law enforcement agency.
Guth is passionate about adventure travel with her two young children and fly fishing with her mother. She volunteers with her son’s Cub Scout Pack and can often be found cheering for her daughter at gymnastics and son at baseball games.
Jessica will be writing about the interesting people and exotic places that she visits in our area. The SWFL 100 is fortunate to share in her adventures.