The Gulf Coast Chapter of the Public Relations Society of America will host its September Lunch-N-Learn, “Media Tracking: Reporting the value of earned media,” from 11:30 a.m. to 1:00 p.m. on Sept. 24.
Janice Essick, regional manager of Business Wire, will lead this informative and insightful presentation, which will address trends in evaluating earned media. The program will highlight all you need to know about data reporting, metrics and compiling a valuable report for CEOs and boards.
The event will be held at the Naples Hilton, 5111 Tamiami Trail N. Networking begins at 11:30 a.m., program at noon.