Home Business Book review: ‘Generation Z Unfiltered’

Book review: ‘Generation Z Unfiltered’

by The 100 Companies
generation z unfiltered

Are you struggling to figure out how to motivate your teenager? “Generation Z Unfiltered” offers insights into this cohort of children that is paradoxically smarter and less mature than previous generations.

When you consider that this generation’s education started early in preschool on computers, it’s easy to understand why Gen Z prefers to be plugged in. Unfortunately, our best efforts to give them more information have had negative consequences, through reduced attention spans of only eight seconds.

There’s hope though, and this book offers tips to connect with those in Generation Z and mentor them so they become empowered leaders.

Cyndee Woolley, APR, C2 Communications

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