“Buy Local” is more than a call to action to purchase from local business owners; it’s an appeal to join in building a community of commerce. When you buy local goods and services, a personal relationship is formed with business owners and employees. This is how a community of commerce is created.
The combination of making a purchase and a personal connection creates social capital that translates into healthier, stronger and even safer communities. Get to know SWFL-based businesses, and buy local when it makes sense for you. You will be helping to create a thriving community of commerce.
– Stephanie Spell, C2 Communications