Editor’s Columns

Despite the storms, the kindness and compassion of volunteers stepping up to support their neighbors help hope take flight.

Dear friends, Though it is gray and rainy outside, during times like this Southwest Florida’s colors truly shine.

Primary elections are just around the corner and you may have received your vote-by-mail ballot already, but are still considering who to vote for.

Honoring our fallen soldiers for Memorial Day? Make sure to hang the flag correctly. According to the Department of Veterans’ Affairs, it should be at half-staff from sunrise until noon, then at the top until sunset. 

You have to hook people in three seconds or less.

Although authenticity, credibility and influence are critical foundations of effective public relations, shifts in our culture have brought new ways to think through communications strategies.

With a passion for leadership development, Joe Byerly created “From the Green Notebook” to give leaders a platform to share their lessons learned.

Fort Myers’ own Navy Machinist’s Mate Fireman Thomas Heins has found himself a long way from home – approximately 11,000 miles from Florida – on the other side of the globe, serving in the Indian Ocean.

An ER doctor turned novelist writing about a pandemic before anyone had ever heard of COVID-19? That’s exactly what happened when physician and author Kimmery Martin wrote “Doctors and Friends” in 2018.

The start of this new year is a great time to step back and take stock of what is working in your company’s marketing, and what probably isn’t.