The start of this new year is a great time to step back and take stock of what is working in your company’s marketing, and what probably isn’t. Authentic voices and being aware of mental health are going to gain more traction today. Appealing to your customers’ values and making compelling videos should also be on your to-do list for 2022.
Read this blog for five marketing resolutions to improve your company’s marketing strategy in the new year.
What’s in? Video, value-added texts, work-life balance and mental health awareness. What’s out? “Fake” influencers, relentless work ethics and putting profits before people.
– Cyndee Woolley, APR, C2 Communications